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Viewing entries posted in February 2012

Mini Marketing Mishap

Posted by Eyes Wide Open on 27 February 2012 | 0 Comments

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As we are only too aware, the cold weather snap that Europe has experienced in the last month to 6 weeks, has put us all out of sorts.

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Super Bowl...Super Ads

Posted by Marc Birch on 15 February 2012 | 0 Comments

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It has become as important a fixture in the calendar of NFL fans as it has for brands and marketeers. With a worldwide reach of 111 million in 2011, the opportunity to get your message to consumers in this positive mind-set is deemed priceless (well $3.5 million for a 30sec spot according to Bloomberg Business Week).

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Smooth Operator

Posted by Marc Birch on 4 February 2012 | 0 Comments

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With Valentines Day rapidly approaching a hive of marketing activity around this hallmark calendar event is offering brands the chance to inject some creative oomph into their campaigns.

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