With Valentines Day rapidly approaching a hive of marketing activity around this hallmark calendar event is offering brands the chance to inject some creative oomph into their campaigns.
Innocent Smoothies have recently launched an idea offering would-be Casanova’s the chance to personalise their smoothies through a dedicated site with heart-felt messages, poems or whatever they fancy onto their bottles (appropriately titled ‘love labels’), these phrases include “it may or may not have an aphrodisiac”, "It's a gift from someone who'll set your groin on fire” and “Sip it and See”.
If you fancy having a go yourself click here.
This quirky bit of fun from Innocent highlights that sometimes using a personalised approach to marketing is often the best policy and what is needed to differentiate in the overcrowded marketplace. Offering the ‘human’ touch in this tech filled environment is worth far more to someone than a thousand e-mails ever would. So take time to consider this personal approach, especially at this love-filled time of the year.
Read the original article here.
No one has commented on this page yet.
RSS feed for comments on this page | RSS feed for all comments
Eyes Wide Open is proud to support Brain Tumour UK, our chosen charity. Brain Tumour UK is the leading charity supporting those affected by brain tumours and their loved ones. The charity offers personalised support online, on the phone, through email and all-important support groups. Brain Tumour UK are also able to fund and undertake extensive scientific research to improve patients’ quality of life and treatment options as a result of the support they receive from the public and businesses alike.
We are extremely proud to support this dedicated charity who continue to raise awareness to change the lives of those affected by a brain tumour.
For more information on the charity, its activities and how you too can show your support, please visit www.braintumouruk.org.uk.
