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Facebook has changed its news feed algorithm to create better user engagement.
It was announced this morning that after yesterday’s polling, Scotland has voted ‘No’ to independence.
London Fashion Week kicked off on the 12th September and Topshop have gone that step further this year and are embracing the ‘digital runway’.
Today was our monthly team lunch in support of Make-A-Wish Foundation UK.
The latest television advertisement to get the EWO office talking is Ikea’s ‘BookBook’ advertisement, parodying Apple’s iPad ad.
This morning it was announced that the Duke and Duchess of Cambridge, William and Kate, are expecting baby number two. Within 7 minutes of the announcement, Nissan had produced a related advertisement.
When introduced in 1995, the Tesco Clubcard helped the supermarket to become the giant that it is today. Only a year after it was introduced, it was reported that customers were spending 28% more at Tesco and 16% less at, then arch rival, Sainsbury’s stores.
Ben and Jerry’s are encouraging eleven 18-34 year olds to enter their global ‘Join our Core’ contest across 11 different European and Asian markets.
Marks and Spencer are revamping their brand ahead of the Christmas season, bringing it back to basics with a unified front and one simple campaign message; ‘Only M&S’.
The phrase beacon technology has been used quite a lot recently, particularly in retail marketing news. The new technology uses pre-programmed information by retailers and transmits it to customers who have the brand’s app on their phone and their Bluetooth switched on.